Hire Market Research Analysts in Vietnam | Save Up to 70% on Staffing Costs

Market research analysts are essential for understanding market trends, consumer behavior, and the competitive landscape. They provide valuable insights that help businesses make informed decisions, adjust strategies, and identify new opportunities. However, finding experienced market research analysts locally can be costly and time-consuming, especially for companies that need ongoing, scalable research support.

Vietnam offers a talented pool of market research analysts skilled in data collection, statistical analysis, and trend forecasting. THIENTU BPO helps businesses hire offshore market research analysts in Vietnam - cost-effective, insightful, and ready to provide actionable data that drives business success.

What Is a Market Research Analyst?

A market research analyst is responsible for gathering, analyzing, and interpreting data related to market conditions, consumer behavior, and industry trends. They conduct surveys, focus groups, and interviews, and use statistical tools to generate reports that help companies understand their target market, identify business opportunities, and make data-driven decisions. Market research analysts also track competitor activities and provide insights that guide product development, pricing, and marketing strategies.

Why Hire Market Research Analysts in Vietnam?

Vietnam is a top destination for outsourcing across many industries—from tech and design to customer service and operations. Here's why global companies trust Vietnam for offshore hiring:

• Educated and Skilled Talent
  Vietnam has a large talent pool of university graduates with strong analytical, research, and statistical analysis skills.

• Strong English and Work Culture Fit
  Many professionals speak English fluently and understand global work expectations, making teamwork smooth and efficient.

• Lower Hiring and Operating Costs
  Businesses save significantly by hiring top-quality professionals at much lower costs than in the U.S., Singapore, or even India.

• Good Time Zone Coverage
  Vietnam’s working hours overlap with major regions like APAC, Europe, and the U.S., supporting real-time collaboration.

Market Research Analyst Roles You Can Offshore

• Consumer Research Analyst

• Competitive Intelligence Analyst

• Data Analyst (Market Research Focus)

• Market Trend Analyst

• Industry Research Analyst

• Product Research Analyst

Core Responsibilities Handled by Offshore Market Research Analysts

• Conduct primary and secondary market research using surveys, interviews, and public data

• Analyze consumer behavior, market trends, and industry developments to provide actionable insights

• Prepare and present research reports, dashboards, and data visualizations to key stakeholders

• Monitor and analyze competitors’ activities, strategies, and market share

• Segment target markets based on demographic, geographic, and psychographic data

• Develop and test new market research methodologies and tools

• Track and analyze key performance indicators (KPIs) to measure the success of marketing strategies

Top Skills to Look for in an Offshore Market Research Analyst

• Strong data analysis and statistical modeling skills

• Proficiency with market research tools (e.g., SPSS, SAS, Qualtrics, Google Analytics)

• Experience with data visualization tools (e.g., Tableau, Power BI)

• Ability to design surveys, focus groups, and questionnaires

• Strong understanding of market segmentation, consumer behavior, and industry trends

• Excellent written and verbal communication skills to present research findings

• Attention to detail and the ability to work with large datasets

Salary Comparison Table: Vietnam vs USA vs Singapore

How THIENTU’s Proven Hiring Process Works

We make it easy to hire top remote talent through a structured, fast-tracked process that works across all roles and markets:

1. Define Your Needs
   Specify the role, skill set, industry focus, language or technical requirements, and timeline—so we can tailor the search from day one.

2. Review Qualified Candidates
   Receive a curated shortlist of pre-vetted candidates in just 5–7 business days, carefully selected to meet your defined criteria.

3. Interview & Select
   Evaluate candidates through interviews or test projects. We support you in making confident hiring decisions based on proven qualifications.

4. Launch with Support
   We handle onboarding, secure access, compliance, and performance tracking—ensuring a seamless start and ongoing success.

Sample Job Description: Offshore Market Research Analyst

Key Responsibilities:

• Conduct qualitative and quantitative market research to gather data on customer preferences and trends

• Analyze market data and generate reports that help identify opportunities for business growth

• Design surveys, focus groups, and interviews to gather insights on customer needs and behavior

• Provide actionable recommendations based on data analysis to optimize product strategies and marketing efforts

• Monitor industry developments and competitor strategies to provide competitive intelligence

• Create data visualizations and dashboards to effectively present findings to stakeholders

Essential Skills & Qualifications:

• 2+ years of experience in market research, data analysis, or a related field

• Proficiency in research tools (e.g., SPSS, Google Analytics, Qualtrics, SurveyMonkey)

• Strong understanding of market trends, consumer behavior, and industry analysis

• Proficiency in data visualization tools (e.g., Tableau, Power BI)

• Ability to communicate complex data in a clear and understandable manner

• Strong analytical, critical thinking, and problem-solving skills

• Bachelor’s degree in Marketing, Business, Economics, or a related field

FAQs

Can offshore market research analysts handle complex research projects?

Yes, many of our offshore market research analysts have experience with complex, multi-phase research projects, using advanced analytical methods to generate insights.

How do you ensure the quality of research from offshore analysts?

We ensure quality by thoroughly vetting candidates, reviewing their portfolios and past work, and providing test assignments to evaluate their expertise in market research.

How do offshore market research analysts collaborate with in-house teams?

Our offshore market research analysts use tools like Slack, Zoom, and Microsoft Teams to ensure seamless communication, share insights, and collaborate effectively with in-house teams.

Are offshore market research analysts familiar with industry-specific research?

Yes, many of our offshore analysts specialize in specific industries, including technology, healthcare, retail, and finance, and are well-equipped to conduct targeted research.

How quickly can I hire a market research analyst?

You’ll receive a shortlist of qualified candidates within 5–7 business days. Full onboarding and transition can be completed in under 3 weeks.

Hire a Market Research Analyst in Vietnam Today
THIENTU BPO helps you build a strong offshore market research team in Vietnam—insightful, reliable, and cost-effective. Contact us at info@thientu.vn to get started or schedule a free consultation.