Hire Copywriters in Vietnam | Save Up to 70% on Staffing Costs

Copywriters are essential for creating compelling content that engages readers, drives conversions, and effectively communicates a brand’s message. Whether for websites, blogs, ads, or social media, a strong copy can make or break a marketing campaign. However, hiring skilled copywriters locally can be expensive, especially for businesses aiming to produce high-quality content at scale.

Vietnam offers a talented pool of copywriters proficient in crafting persuasive, clear, and engaging content. THIENTU BPO helps businesses hire offshore copywriters in Vietnam - cost-effective, creative, and ready to elevate your brand’s voice and messaging.

What Is a Copywriter?

A copywriter creates written content for marketing and advertising purposes. Their goal is to persuade or inform readers while maintaining the brand’s voice and tone. Copywriters work across various mediums, such as websites, blogs, social media, product descriptions, email marketing campaigns, and advertising materials. A good copywriter ensures that the content resonates with the target audience, drives engagement, and ultimately supports business objectives like lead generation and sales.

Why Hire Copywriters in Vietnam?

Vietnam is a top destination for outsourcing across many industries—from tech and design to customer service and operations. Here's why global companies trust Vietnam for offshore hiring:

• Educated and Skilled Talent
  Vietnam has a large talent pool of university graduates with strong writing, communication, and marketing skills.

• Strong English and Work Culture Fit
  Many professionals speak English fluently and understand global work expectations, making teamwork smooth and efficient.

• Lower Hiring and Operating Costs
  Businesses save significantly by hiring top-quality professionals at much lower costs than in the U.S., Singapore, or even India.

• Good Time Zone Coverage
  Vietnam’s working hours overlap with major regions like APAC, Europe, and the U.S., supporting real-time collaboration.

Copywriter Roles You Can Offshore

• Digital Copywriter

• SEO Copywriter

• Advertising Copywriter

• Social Media Copywriter

• Content Writer

• Product Description Writer

Core Responsibilities Handled by Offshore Copywriters

• Write and edit copy for websites, blogs, emails, advertisements, and social media

• Optimize content for SEO, ensuring it ranks high on search engines

• Develop creative and engaging messaging for marketing campaigns

• Collaborate with marketing, design, and product teams to ensure alignment with brand goals

• Create clear, concise, and persuasive copy that drives conversions

• Research target audiences and industry trends to create relevant content

• Proofread and edit copy to ensure high-quality, error-free writing

Top Skills to Look for in an Offshore Copywriter

• Strong writing, editing, and proofreading skills

• Knowledge of SEO best practices for content creation

• Ability to adapt writing style to suit different platforms and target audiences

• Creative thinking with an understanding of storytelling in marketing

• Strong research skills to create content on a wide range of topics

• Experience with content management systems (CMS) like WordPress or HubSpot

• Familiarity with brand guidelines and tone of voice

Salary Comparison Table: Vietnam vs USA vs Singapore

How THIENTU’s Proven Hiring Process Works

We make it easy to hire top remote talent through a structured, fast-tracked process that works across all roles and markets:

1. Define Your Needs
   Specify the role, skill set, industry focus, language or technical requirements, and timeline—so we can tailor the search from day one.

2. Review Qualified Candidates
   Receive a curated shortlist of pre-vetted candidates in just 5–7 business days, carefully selected to meet your defined criteria.

3. Interview & Select
   Evaluate candidates through interviews or test projects. We support you in making confident hiring decisions based on proven qualifications.

4. Launch with Support
   We handle onboarding, secure access, compliance, and performance tracking—ensuring a seamless start and ongoing success.

Sample Job Description: Offshore Copywriter

Key Responsibilities:

• Write compelling, persuasive, and engaging copy for websites, blogs, ads, and social media

• Research and write content on various topics while maintaining brand tone and voice

• Optimize content for SEO, incorporating keywords and SEO best practices

• Collaborate with marketing teams to create content for email campaigns and landing pages

• Edit and proofread copy to ensure error-free writing and consistent messaging

• Monitor and analyze content performance, suggesting improvements to enhance engagement

Essential Skills & Qualifications:

• 2+ years of experience in copywriting or content creation

• Strong understanding of SEO principles and content optimization

• Excellent written and verbal communication skills in English

• Familiarity with content management systems (WordPress, HubSpot, etc.)

• Creative thinking with the ability to write compelling, clear, and engaging content

• Strong attention to detail and ability to meet deadlines

FAQs

Can offshore copywriters handle SEO and digital marketing content?

Yes, many of our offshore copywriters are skilled in SEO writing, ensuring your content ranks high in search engines and engages the right audience.

How do you ensure offshore copywriters understand our brand voice?

We work closely with you to define your brand’s voice, tone, and messaging, ensuring that the offshore copywriters maintain consistency and align with your brand identity.

Can offshore copywriters create content for multiple platforms?

Yes, offshore copywriters can create content for websites, blogs, social media, email campaigns, and more, tailoring the messaging for each platform.

How do you ensure data security when managing content for our brand?

We enforce strict NDAs, secure data protocols, and compliance with international data protection standards to safeguard sensitive brand content.

How quickly can I hire a copywriter?

You’ll receive a shortlist of qualified candidates within 5–7 business days. Full onboarding and transition can be completed in under 3 weeks.

Hire a Copywriter in Vietnam Today
THIENTU BPO helps you build a skilled, reliable offshore content team in Vietnam—cost-effective, creative, and ready to amplify your brand's voice. Contact us at info@thientu.vn to get started or schedule a free consultation.